NOKIA NFC Tags

A New Way to connect with your customers

Nokia wanted to create awareness about NFC Technology and generate demand and response rate for the technology and its NFC enabled device Nokia C7. Through that, they wanted to improve the brand name of Nokia and gain back Smartphone market share which lost to its competitors like iPhone, Android, etc. There is a very stiff competition going among mobile manufacturers for the introduction of NFC technology as part of their mobile models and gain the initial advantage in the market.

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My Role

Research, Strategy & Design

User-Centered Design Process was followed consisting of User study, creating of customer persona, Task Analysis, User Journey and Wireframe.

Deliverables

  • User Journey
  • Screen Flow
  • Wireframes
  • UI Visualization
user_journey

Selected Works

HMRC - CDS ReimbursementsWEB APPLICATION

ESFAProject type

DfT BSOGProject type

ULEAFWEB APPLICATION

HOLMES2WEB APPLICATION

UNISYS-UFSSWEB APPLICATION

MYLOWEB APPLICATION

DUTCH-CUSTODIALWEB APPLICATION

Digital InvestigatorWEB APPLICATION

SONY-TAGPLAY STATION TAGGING GAME

nokia-nfcNOKIA NFC

asiaroomsASIAROOMS

calderdale-collegeCalderdale College

© Jojest Thomson 2019  -  Forever